WHO WE ARE.
Born in Barcelona in 2018 BADASS has lived to serve the women & men with style, whom love to feel confident in what they wear and love to do things their own way.
Inspired by the muses of our past and present, by all the badass women & men who ever existed, we have cultivated a brand with ever-lasting attitude. Fashion is what matters to us the most and who wear our clothes, for them Badass brings the timeless pieces to treasure and keep.
We are more than just a brand. We aim to inspire confidence in our customers when it comes to how they dress and present themselves to the world, endeavoring to build a community towards body positivity, equality and all round feeling yourself regardless of body type, race or gender.
Remaining aspirational yet accessible, and always showcasing representation in terms of body inclusivity and diversity. We believe style should be accessible to all, whatever your budget, as we deliver product inspired from the catwalk and the coolest muses of the moment.
We listen to our customers and are always finding innovative ways to improve and deliver the most coveted styles at a moment’s notice. It’s our top priority to ensure that our Badass community always feels confident and included
Our Team is at the heart of our brand. In Badass We believe in championing young talent and real women. Our mission as a team is to inspire a new generation of unstoppable females to be themselves and achieve whatever they want. Making our customers part of the conversation from concept to delivery.
We do all this and as much as we can to ensure we source ethically and to avoid acts that constitute modern slavery. To this end we have a team that is dedicated to understanding our supply chains, ask them about their operations, ensure they understand what supplying ethically means and provide guidance, training and assistance where necessary.